What does Brightshape do?

Brightshape is a digital consultancy based in Amsterdam. We combine digital strategy, product management and AI. You work directly with a senior strategist. For specialist work, we bring in the right people from our network.

Which companies does Brightshape work with?

Brightshape works with mid-to-large companies and scale-ups looking to grow digitally. Clients include The Social Hub, Lotus Cars, AkzoNobel and Quadia / EMG.

What does a collaboration with Brightshape cost?

Brightshape works with project-based agreements and retainers. Costs depend on the scope and duration of the project. Schedule a no-obligation conversation to discuss the possibilities.

Digital Consultancy Amsterdam: Strategy, Product Management and AI

The firepower of
an agency, the directness
of a sparring partner.

Strategy, product management and AI. Delivered by a senior who does the work. One point of contact, short lines of communication.

Get in touch See our work

7x Lovie Awards ADCN Lamp DMA Echo Gold Esprix Gold Davey Gold Best Social Media Award

What we do

Strategy, product management and the right people around it.

We take on the role that's needed. From strategic advice to hands-on product ownership. What we don't do ourselves, we organise.

Digital Strategy & Advisory

Research, analysis and a strategy that gives direction. Not decks that end up in a drawer, but a plan your team can actually use.

Product Management & Ownership

We take ownership of your digital product. Roadmap, prioritisation, stakeholders and quality management.

AI Solutions & Integration

We identify where AI truly adds value. Not as a buzzword, but as a tool. We build it and integrate it.

Tailored Teams

Strategy and ownership we handle ourselves. For design, development and copy we bring in proven specialists from our network.

Selected work

Selected work.

A selection of recent projects. From brand revamps and platform migrations to AI showrooms and campaigns.

The Social Hub · Ongoing

From brand guidelines to a digital platform that converts

Guided the brand revamp, developed digital guidelines and coordinated UX collaboration. Optimised existing pages for direct booking and conversion. The team now works 300% more efficiently and conversion increased by 27%.

Brand Revamp Digital Guidelines SEO & GEO

Lotus Cars · 7x Lovie Awards

From AI showroom to 72 countries on one platform

Launched the AI Personal Showroom with real-time video, voice-over and text. Also delivered PDPs for new models, migrated from WordPress to Sitecore, and consolidated 3 Sitecore instances into 1. Result: from a large team to 3 people managing 72 country websites. Go-to-market 300% more efficient, conversion increased by 35%.

AI Platform Migration Product Ownership

Quadia / EMG

Webinar production from 5 hours to under 1 minute

Conceived the concept and designed a smart setup. The development team built it, vision and approach came from us.

Platform Rebuild Automation

AkzoNobel · Worldwide

Global digital strategy and brand guidelines

Developed digital strategy and guidelines for AkzoNobel worldwide. Shaped how the brand presents itself digitally, from local markets to global governance. Brand consistency across all channels.

Digital Strategy Guidelines Global

How we work

Clear process,
sharp execution.

Analysis & Alignment

What works, what doesn't, where's the opportunity. We always start with the right questions.

Strategy & Roadmap

Concrete strategy, clear priorities and a roadmap your team can follow.

Build & Ownership

One point of contact who takes responsibility. Where needed, we bring in specialists.

Launch & Optimisation

After launch we measure, test and optimise. Continuously.

Clients

In their own words.

"Brightshape was part of our team. Germano was literally in the project, made the strategic decisions, and made sure we stayed on track."

The Social Hub

"Even in challenging times, there was always a sense of 'can-do'. His dedication resulted in a multiple-award winning deliverable."

Alex Stoakes Director CX, Lotus Cars

"He communicates clearly, involves the right people in his projects at the right time, and delivers on agreements and deadlines."

Nico Verspaget Managing Director, Quadia / EMG

Why Brightshape

How we work differently.

Senior lead

Directly with a senior strategist. No layers, no account managers.

Tailored team

Strategy we do ourselves. Specialists we bring in from our network.

Proven results

7x Lovie Awards, ADCN Lamp, DMA Gold. From startup to enterprise.

AI-native

AI is embedded in how we think and build. Not a trend, but a tool.

No lock-in

Everything we build is yours. Honest and transparent.

About Brightshape

Shaping digital growth.

Brightshape was founded by Germano Meijer. Digital strategist with a background in technology and communication.

Not an agency with layers. You work directly with someone who does strategy and product management himself. For specialist work, we bring in the right people.

We work with organisations like The Social Hub, Lotus Cars and AkzoNobel. Not because we're the biggest agency, but because we deliver on our promises.